Double the Impact: Unleashing the Power of Double-Sided Feather Flags


The big game is coming up and you need some sort of signage to help promote it at various locations around your town.

The end-of-season tournament is fast approaching and you will need ways to help direct players and spectators to various fields, concession stands, and restroom facilities.

You’re looking for an inexpensive but effective way to get the word out about these events while also finding signage solutions that will work well the day of to make sure everyone gets where they need to go.

Enter the double sided feather flag—a versatile and affordable way to do both!

Key Takeaway
  • Double-sided feather flags offer enhanced visibility and exposure from multiple angles.
  • Versatility in design allows businesses to leverage both sides of the flag.
  • Investing in high-quality, durable flags and strategic placement can optimize the effectiveness and longevity of double-sided feather flags.

For sports players, promotors, and enthusiasts everywhere, double sided feather flags can be a great way to make sure your messages are easily seen and that the enthusiasm stays high from the first whistle to the last cheer.

Take a peek at some of the ways that double sided custom feather flags are going to make your next sports event a win for everyone.

Know the Game Plan: Understanding Double-Sided Feather Flags

Double-sided feather flags are innovative advertising tools designed to maximize visibility and impact.

Unlike single-sided flags, double-sided flags feature graphics and messaging that are visible from both sides, ensuring that your brand message is seen from all angles.

These flags are created using a specialized printing process that allows for sharp graphics and text to be printed on both sides of the flag fabric.

Look for a company that can offer you a user-friendly ordering process for double-sided feather flags. Customers should be able to choose their preferred size and flag type, as well as have a range of bases for almost any location, allowing for versatile placement options.

You’ll also want to look for feather flag banners that have hassle-free assembly, making the installation process a breeze.


At Easy Signs, for example, we have a unique feather flag kit tensioning system. This ensures that the flags look perfect every time they are set up, maintaining their professional appearance as well as their longevity.

You’ll also want to look for a signage company that has an in-house design team that can help you with your custom flag artwork. Whether you want to supply your own art and graphics or collaborate with professionals, make sure there are people at the company you choose who can help with your finished look.

Feather Flags

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Quick setup, vibrant printing, American-made quality. Perfect for events, trade shows, or by your business. Ready in 24 hours!

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Choose Your Side: The Difference Between Single-Sided Feather Flags VS Double-Sided Feather Flags


Feather flags are versatile advertising tools designed to attract attention and promote businesses, events, or special offers.

One key distinction between feather flags is whether they are single-sided or double-sided.
Single-sided feather flags feature graphics and messaging that are visible from one side only.

Single-Sided Feather Flags:

These flags are ideal for situations where visibility from one direction is sufficient, such as when placed against a wall or along a single pathway.

They are often more cost-effective than double-sided flags and can still effectively promote your message in the right setting.

Common uses for single-sided feather flags include:

Indoor events or trade shows where space is limited.

Alongside storefronts or entrances where foot traffic approaches from one direction.

Temporary promotions or sales where a quick setup is needed.

Double-Sided Feather Flags:

Double-sided feather flags feature graphics and messaging that are visible from both sides, offering maximum visibility and impact.

These flags are ideal for situations where visibility from multiple angles is desired, such as in outdoor settings or areas with high foot traffic from various directions.

While typically more expensive than single-sided flags, double-sided flags provide twice the exposure and are often considered worth the investment for businesses looking to maximize their visibility.

1. Common uses for double-sided feather flags include:

2. Outdoor events or festivals where visibility from all directions is important.

3. Along busy streets or intersections where foot and vehicle traffic come from multiple directions.

4. Promoting businesses or events in open spaces where there are no obstructions blocking the view.

If you are unsure what type of custom feather flag is going to work best for your sporting event, reach out to our experts to help you decide.

Bringing Your “A” Game: Best Designs for Double Sided Custom Flags

At sporting events and tournaments, visibility is crucial for ensuring that athletes and attendees alike can navigate the venue and stay informed about all the action…on and off the field.

And this is where double-sided custom flags can play a significant role in enhancing visibility for everyone as well as providing essential information to spectators.


Here’s how double sided feather flags can be used most effectively:

Directional Signage:

  • Use double-sided custom flags to mark key locations such as concession stands, restrooms, first aid stations, and seating areas.
  • Opt for bold, easy-to-read text and clear directional arrows to guide attendees to their desired destinations.
  • Incorporate recognizable symbols or icons for universal understanding, especially in multicultural or diverse settings.

Team Identification:

  • Display double-sided custom flags to represent participating teams or schools on playing fields or at team tents.
  • Ensure each flag prominently features the team’s colors, logo, and name for quick identification from a distance.
  • Consider incorporating player numbers or mascots to add personality and reinforce team spirit.

Event Branding:

  • Use custom flags to showcase event branding and sponsorship logos throughout the venue.
  • Design flags with vibrant colors, engaging graphics, and prominent event names or hashtags to enhance brand visibility.
  • Coordinate flag designs with other event signage and branding materials for a cohesive and professional look.

Safety and Regulations:

  • Utilize double-sided custom flags to communicate important safety information or event regulations.
  • Include messages such as “No Smoking,” “Keep Off Grass,” or “Emergency Exit” to ensure compliance and maintain a safe environment.
  • Incorporate bold colors and clear text to ensure visibility and readability in various lighting conditions.

Promotional Offers:

  • Showcase promotional offers, discounts, or merchandise sales using double-sided custom flags strategically placed near vendor booths or merchandise tents.
  • Design flags with attention-grabbing visuals, compelling messaging, and limited-time offers to encourage attendee engagement and purchases.
  • Include QR codes or website URLs for easy access to additional information or online purchases.

By creating eye-catching double-sided custom flags, sporting events and tournaments can enhance the overall attendee experience, improve navigation and communication, and create memorable moments for participants and spectators alike.

Feather Flags

Elevate Your Brand Everywhere!

Quick setup, vibrant printing, American-made quality. Perfect for events, trade shows, or by your business. Ready in 24 hours!

Find out more

Toughen Up Your Team: Invest in Durability for Longevity

When it comes to double-sided feather flags for sporting events, you’ll want to make sure that durability is a big part of the customized feather flag design.

Particularly for outdoor sporting events, having strong feather banners that can withstand hard core weather elements and frequent usage is going to be important for ensuring longevity and continued effectiveness.

Consider the following before buying your custom feather banners.


Choose Durable Materials:

Opting for high-quality materials such as weather-resistant polyester will make sure that your double-sided feather flags can withstand outdoor elements like wind, rain, and sunlight…basically anything that Mother Nature is going to serve up during your sporting event.

Reinforced stitching and sturdy grommets or pole sleeves contribute to the overall durability of the flags, preventing fraying or tearing over time.

Know the Maintenance and Care Tips:

Even if you’ve taken the time to invest in high-quality feather flags, you’ll still want to make sure you care for them properly.

These types of promotional and advertising flags should last you for many sporting events and tournaments to come, if you follow a few easy steps to maintain them.

1. Regular maintenance is essential for prolonging the lifespan of your double-sided feather flags. Clean them periodically with mild detergent and water to remove dirt, dust, and pollutants.

2. Avoid storing flags when they are wet, as this can promote mold and mildew growth. Instead, allow them to dry completely before folding or rolling them up for storage.

3. Inspect your flags regularly for signs of damage or wear, such as frayed edges or loose stitching. Repair minor issues promptly to prevent further damage and extend the life of the flags.

By prioritizing durability and investing in high-quality double-sided feather flags, you can ensure that your team or event benefits from long-lasting, impactful signage that withstands the rigors of outdoor use and continues to make a strong impression on spectators and participants alike.

Still Need Help? 8 Answers to the Most Common Questions About Feather Flags


Here are a few of the most common questions we receive at Easy Signs about our feather flags:

1. What type and thickness is the material you use for your promotional feather flags?

Our Feather Flags are crafted from our premium SignWeave™ polyester fabric material, renowned for its exceptional weather resistance.

For single-sided flags, we utilize our durable 3.5 oz. SignWeave™ material. Meanwhile, our double-sided flags boast two layers of our specialized 4.3 oz. SignWeave™ material, meticulously sewn together. This unique construction includes a blockout layer on the back, guaranteeing that sunlight won’t affect the graphic, and ensuring vibrant visibility on both sides at all times.

2. How long do your custom feather flags typically last?

When displayed indoors, away from direct sunlight and harsh weather conditions, these flags can maintain their quality indefinitely. However, when utilized outdoors, all dye sublimated polyester flags are subject to fading over time due to exposure to UV rays. Typically, flags left outdoors continuously may begin to fade within 6 to 12 months, although this timeframe can vary significantly based on environmental factors.

3. How do you print your custom feather flags?

We utilize our SignWeave™ Block Out Polyester Material for printing, sewing them together back-to-back to achieve a premium satin finish. This method ensures that the graphics are legible and vibrant from both sides.

4. What type of base do I need for my feather flag?

When you order from Easy Signs, you’ll have the option of selecting from up to three Heavy Duty Square Bases, weighing 11 lbs, 15 lbs, or 22 lbs, depending on the size of your flag. While lighter bases are more economical and easier to handle and ship, they may not offer as much stability. For medium, large, and jumbo flags, not all base options will be available, as lighter bases increase the risk of tipping. For more information on choosing the right base for your flag, we’ve put together an informative article that will help you decide.

5. I want to design more than one flag! Will I be charged more for the setup/design fee?

While our pricing only includes the setup cost for one design, we are more than happy to help you with more. If you have multiple designs for the same size, you’ll still benefit from our lower bulk pricing, though a small multiple artwork charge will be applied for each additional design to cover our extra setup costs. When you’re ready to place your order, just enter the total number of signs required and the total number of designs into the pricing calculator above, and it will provide an accurate price for you.

Let’s Play! Design Your Sporting Event Feather Flags Today

From enhancing visibility to providing essential directional cues, feather flags can be an excellent way to enthuse and inform both the fans and field players at all types of sporting events.

At Easy Signs, we are proud of the feather flags we produce and are excited to offer you the perfect flags to ensure they withstand the rigors of outdoor environments.

Get started today and visit Feather Flags for Sale. Let your feather flags take center stage at your next sporting extravaganza!